We are Caravan
Alongside our partner CAA, Caravan works hand-in-hand with the world’s most iconic artists, athletes and tastemakers to co-found companies, starting on day one. We believe in the power of influence to authentically drive growth and foster deep loyalty, and are pioneers in the talent-founded business model.
In Partnership with
Alongside our partner, Caravan works hand-in-hand with the world’s most iconic artists and athletes to co-found companies, starting on day one. We believe in the power of influence to authentically drive growth and foster deep loyalty between brand & consumer.
At Caravan, entrepreneurship runs deep. We are pioneers in the celebrity-founded model of company creation. We pride ourselves on diving into product categories that are often overlooked or untouched and creatively solving real consumer problems. Our team excels at leveraging proprietary data and reach to identify unique opportunities and build authentic brands with an immediate audience. Our extensive experience co-founding, operating and investing in companies allows us to serve as trusted partners to the artists we co-create with.
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fit52 is a holistic, community-powered wellness platform that aims to support you on your personal fitness journey and make it simple for you to find your path to a healthier, stronger you. Inspired by Carrie Underwood's passion for a fit lifestyle, fit52 follows her knowledgeable and fun fitness routines designed with her longtime personal trainer, Eve Overland to help you honor your body and attain your personal wellness goals - 52 weeks a year! fit52 is developed in partnership with Caravan Digital Studios and leading entertainment and sports agency, Creative Artists Agency (CAA)
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From the minds behind some of the highest-rated titles in gaming, BlueLine Studios builds engaging mobile gaming and web 3 experiences. By combining proprietary intelligence with the reach and creative ambitions of world-class talent, BlueLine aims to deliver unforgettable, interactive chart-topping experiences that connect fans with their favorite stars.
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Love, Nala is inspired by Nala Cat, Instagram’s most popular cat with over seven million followers across all social media platforms! Nala, alongside her 6 siblings, loves sharing and raising awareness around cat health and cat nutrition! Nala’s parents, Pookie and Shannon, wanted to create a long-lasting legacy for Nala and that’s when Love, Nala, a healthy and high-quality cat food brand was created.
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hai is waking up the wellness industry, one shower at a time.
Our mission is to deliver the world’s smartest, most eco-friendly home spa experience - for you, and the planet. By empowering people with the tools to change their water habits, we are creating a movement to better understanding our environmental impact like never before. Our aim is to meld personal care and sustainability with groundbreaking technology to revolutionize the power of water for self-care.
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Sharing a love for pets, Antoni Porowski and Jonathan Van Ness (“JVN”), stars of “Queer Eye,” and Rebecca Frechette Rudisch, a marketing and brand leader with 25+ years of experience, knew the pet industry was well overdue for a change. Antoni is dad to rescue pup Neon, Jonathan is the proud parent to five rescue cats and two rescue dogs, and Rebecca is mom to Will, an adorable Goldendoodle.
With a mission to give every pet their best meal and their best life, Antoni, JVN, and Rebecca founded Yummers to do what no pet retail brand has dared to do. Beginning with nutrition, the three cofounders are here to transform the lives of pets everywhere with premium, gourmet mix-ins that help make every moment together extra-NOT-ordinary because they believe every pet deserves a meal - and life - this good.
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Partnerships with investors, advisors, expert vendors, tech providers are critical to our success
Join our networkInterested in opportunities to work on our core studio team or for one of our early stage ventures?
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Thought Leadership
“Is a Celebrity Partnership Right for Your Brand?” BCG collaborates with Caravan to shed light on the current state of celebrity-brand partnership.
"Celebrity involvement can help address the challenges facing the consumer product space. Partnering with a celebrity means extending the brand’s reach and appealing to a broader base of consumers—critical sources of competitive advantage. Celebrity partners lend brands a sense of cultural prestige, signifying to audiences that the brand partnership carries the same weight as the celebrity’s other projects. What’s more, a well-known public figure can turn out to be a savvy, well-resourced advisor who can leverage social and commercial networks to benefit the business."
At Caravan, entrepreneurship runs deep. We’re a team of builders with years of operational experience co-founding and developing companies from the ground up, with experience in raising capital, with dozens of public and private exits under our belt. We pride ourselves on following our passion, diving into product categories that are often overlooked or untouched and creatively solving real consumer problems.
BCG features Caravan in study of business impact of celebrity endorsements. lorem ipseum fjdka lfdj kalfjdkla fjdkal jfdals jfdas jfdals jfkadldal kdakdaldakad dak daljfkdasjfkadk fdkal fdals fldsajfdsakfjdsa ldlkas ls flads
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CAA-Backed Startup Caravan Taps Clearco For $50 Million Fund Aimed At Building Celebrity Brands
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